SYNAPSE SURGE

002 / WHAT WE BUILD

Small business website South Africa — three productised services.

A website for small service business owners who want the site to ship, rank, and stay POPIA-compliant — without juggling three agencies. Three offers, priced individually, each one ready to go.

Productised website build

A complete POPIA compliant website on Next.js. Home, about, services, pricing, contact, FAQ, privacy policy, 404 — the full service-site kit. Fixed scope, fixed price, shipped in two weeks from brief.

WHAT’S IN

  • Home page with hero, services strip, proof panel, CTA band
  • About page with founder framing and method block
  • Services page with deep-link anchors (this page pattern)
  • Pricing page with what’s-in / what’s-out list
  • Contact page with working form (Resend → your inbox)
  • FAQ page with FAQPage schema for long-tail Google capture
  • Privacy policy (POPIA-compliant, fixed + variable sections)
  • 404 page and sitemap.xml + robots.txt
  • Mobile-first responsive across 320 / 768 / 1280
  • Lighthouse mobile ≥ 75 on every page
  • One-page handoff PDF when you ship

TIMELINE

Brief → quote
1 business day
Sign-off → staging
5 business days
Staging → live
2 business days after your sign-off
Total, typical
2 weeks

STACK

  • Next.js 16 · TypeScript · Tailwind v4
  • Cloudflare (DNS + CDN + Origin CA)
  • Resend (transactional email)
  • GTM + GA4 with Consent Mode v2

Monthly SEO retainer

Websites don’t rank from the day they ship — ranking is a habit, built month by month. The retainer keeps that habit going: content updates, keyword tracking, monthly reports you can actually read.

WHAT’S IN

  • One new content page per month (you supply the brief, we write and ship)
  • Keyword ranking tracking across 10 target terms
  • Monthly report: what moved, what didn't, what's next
  • Technical health check (crawl errors, broken links, Core Web Vitals)
  • Light on-page optimisation as the site grows

GA4 + GTM reporting

Google Analytics 4 and Tag Manager set up properly, with Consent Mode v2 so your analytics stay POPIA-adjacent. Project-based — quoted once, wired once, handed over with a short Loom walkthrough.

WHAT’S IN

  • GA4 property created and verified
  • GTM container with Consent Mode v2 wired to your cookie banner
  • Event tagging for form submits, outbound clicks, scroll depth
  • A starter dashboard that answers "where did my leads come from?"
  • Funnel setup on request (quoted separately)

What “shipped” means here

A minimum bar every site clears before we call it done — six of the thirteen internal technical SEO audit items, in buyer-legible form.

  • Mobile-first responsive at 320 / 768 / 1280 — clean at every size, no horizontal scroll, no overlap
  • SSL edge via Cloudflare — HTTPS only, HTTP auto-redirects
  • Core Web Vitals in the green — LCP, CLS, INP measured with Lighthouse
  • Structured data — Organization, WebSite, FAQPage where relevant
  • sitemap.xml submitted to Google Search Console
  • Indexable, crawlable — no orphan pages, no broken internal links

Ready to scope yours?